Sportskeeda smartly uses humour for effective video marketing

Web portals are coming of age. While we have the Buzzfeeds which have truly conquered the concept of using video to communicate effectively, it is interesting to see ones like Sportskeeda also capture attention with witty ones. This one about the India South Africa series is a video well done, with crisp production and good overall execution.

Brands all over the globe are waking up to the power and potential of videos, and no matter which domain one belongs to, organisations can still make effective use of videos as a medium. With facebook jumping into the ring and YouTube already ruling the charts, this form of marketing is only going to get more interesting.

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