14 Best Coursera Courses and Certifications for 2018

Top 10 Coursera Courses for 2017

The world is no more an alien when it comes to online learning, and globally Coursera surely is a leader when it comes to learning online. Based on extensive research, we have put together a list of the Best Skill based Coursera Certification Courses for Career Growth and Skill Development in 2018 people should opt.

14 Best Coursera Courses and Certifications for 2018


1. Deep Learning Specialization by deeplearning.ai

The famous course by Andrew Ng who is Co-founder, Coursera and Adjunct Professor, Stanford University. Having been the head of Baidu AI Group and Google Brain in the past, deeplearning.ai is his new venture. In 5 courses around Deep Learning spread across few weeks, learn to build neural networks and how to lead successful machine learning projects.  Get to work on real time case studies around autonomous driving, sign language reading and language processing. Technologies taught will include Python and TensorFlow. You will require some basic development knowledge in order to go for this specialization.

You can Sign up Here.


2. Machine Learning by Stanford University

Andrew Ng, the proficient expert in the domain of Machine Learning and Deep Learning brings this brilliant course in association with Stanford University. This Machine Learning certification provides an introduction to data mining, machine learning and statistical pattern recognition. Sub topics of this course include bias/variance theory; innovation process among other important elements like supervised and unsupervised learning. At an average rating of 4.9 out of 5, this is undoubtedly one of the best coursera courses.

You can Sign up Here.


3. Python for Everybody Specialization from University of Michigan

Learn concepts like data structures, networked application program interfaces and databases using Python. Charles Severance, Associate Professor from the University of Michigan will help you retrieve, process and visualize data with Python through 5 courses spread across couple of months including a project to implement what you have learnt.

You can Sign up Here.


4. Data Science Specialization from John Hopkins University

This specialization from John Hopkins helps you understand the entire data science pipeline and towards the end culminates into a project where you will learn to build a data product using real-world data. The course also has SwiftKey and yelp as industry partners. The 10 course series is created by Roger D. Peng, PhD Associate Professor, Biostatistics; Brian Caffo, PhD Professor, Biostatistics and Jeff Leek, PhD, Associate Professor, Biostatistics.

You can Sign up Here.

5. Machine Learning from University of Washington Certification Course

University of Washington

Another favourite of most people who enrolled in 2016 was Master Machine Learning from University of Washington. With the demand for skill sets becoming more advanced and niche, this could be an ideal addition to your CV. Machine Learning Courses are most sought after presently because of the kind of career opportunities they are providing. Highly recommended from our side.

This program is divided into following sub courses

1. Machine Learning Foundations: A Case Study Approach

2. Machine Learning: Regression

3. Machine Learning: Classification

4. Machine Learning: Clustering & Retrieval


Program Trainers for Machine Learning from University of Washington –

– Emily Fox, Amazon Professor of Machine Learning

– Carlos Guestrin, Amazon Professor of Machine Learning


Rating : 4.8 out of 5. You can Sign up here. You may also want to check out Best Machine Learning and Deep Learning Courses Online..


6. Master Python from University of Michigan Certification Course

University of Michigan

The coding community is going gaga over Python! For these lessons on Mastering Python in 5 Online Courses from University of Michigan was another favourite of professionals all through 2017 and we see the trend continue in 2018.


The course is sub divided into following courses –

1. Programming for Everybody (Getting Started with Python)

2. Python Data Structures

3. Using Python to Access Web Data

4. Using Databases with Python

5. Capstone: Retrieving, Processing, and Visualizing Data with Python


Program Trainer for Master Python from University of Michigan –

Charles Severance, Associate Professor


Rating : 4.7 out of 5. More Details available here.


7. Digital Marketing from University of Illinois Certification Course

Digital Marketing will continue to take over the world and the more you learn about the field, the more one grows. One of the most sought after courses on the platform has been the Coursera Digital Marketing Course from University of Illinois. This was rated one of the top 10 specializations and INC Magazine rated it as one of The 10 Hottest Online Classes for Professionals. This is one of the best certification course for everybody wanting to skill up in the domain of digital marketing.

This Certification is sub divided into 6 courses –

1. Marketing in a Digital World

2. Digital Analytics for Marketing Professionals: Marketing Analytics in Theory

3. Digital Analytics for Marketing Professionals: Marketing Analytics in Practice

4. Digital Marketing Channels: The Landscape

5. Digital Marketing Channels: Planning

6. Digital Marketing Capstone


Trainers for this Program –

– Vishal Sachdev Director, Illinois MakerLab

– Rhiannon Clifton, Program Director

– Kevin Hartman, Head of Analytics at Google

– Aric Rindfleisch, John M. Jones Professor of Marketing


Review : 4.8 out of 5. You can Sign Up here.


8. Social Media Marketing from Northwestern University Certification

Northwestern University

Social Media changes its ways faster than you can blink. There is just so much happening in the space that the best we can do is up skill ourselves to scale up in our careers. To stay up to date and grow in your career, you should check out this highly rated, most coveted Social Media Marketing Course from Northwestern University.

This training is sub divided into following courses –

1. What is Social?

2. The Importance of Listening

3. Engagement & Nurture Marketing Strategies

4. Content, Advertising & Social IMC

5. The Business of Social

6. Social Marketing Capstone Project


Program Trainer –

1. Randy Hlavac Lecturer, Medill IMC; CEO, Marketing Synergy Inc


Rating : 4.7 out of 5. More details available here.


9. Search Engine Optimisation (SEO) from UC Davis Certification Training

UC Davis

When Digital marketing first started, a lot of it had to do with SEO (search engine optimisation). Even though a lot of activity has shifted towards paid content over time, the organic value of SEO is stronger than ever. It is also tougher to do SEO than it was before. Check out this reputed SEO Expert certificate course from UC Davis. This certificate course is really beneficial for those looking for a global certification for their careers.

Training program is divided into following courses –

1. Introduction to Search Engine Optimization

2. Search Engine Optimization Fundamentals

3. Optimizing a Website for Search

4. Advanced Content and Social Tactics to Optimize SEO

5. Advanced Search Engine Optimization Strategies

6. Website Optimization Client Report Project


Program Trainers –

1. Dave Lloyd Senior Manager, Global Search Marketing

2. Eric Enge Eric Enge Co-Author of “The Art of SEO”

3. Rebekah May Rebekah May SEO Manager & Lead SEO Instructor


Review : 4.6 out of 5. More Details here.


10. Business Analytics from Wharton School Certification Course on Coursera


The one area where most businesses seem to be investing is analytics. This is largely driven by digitisation and the ability to deep dive into what the numbers being generated by any business actually mean. You can earn your Business Analytics Certificate from the Wharton School online! One of the finest programs available on Coursera.


Training program is divided into following courses –

1. Customer Analytics

2. Operations Analytics

3. People Analytics

4. Accounting Analytics

5. Business Analytics Capstone


Program Trainers of Business Analytics Course from Wharton School –

– Noah Gans Anheuser-Busch Professor of Management Science, Professor of Operations, Information and Decisions

– Sergei Savin – Associate Professor of Operations, Information and Decisions

– Senthil Veeraraghavan – Associate Professor of Operations, Information and Decisions

– Ron Berman – Assistant Professor of Marketing

– Eric Bradlow – Professor of Marketing, Statistics, and Education, Chairperson, Wharton Marketing Department, Vice Dean and Director, Wharton Doctoral Program, Co-Director, Wharton Customer Analytics Initiative Martine Haas

– Martine Haas Associate Professor of Management

– Christopher D. Ittner – EY Professor of Accounting

– Brian J Bushee – The Geoffrey T. Boisi Professor

– Cade Massey – Practice Professor

– Raghu Iyengar – Associate Professor of Marketing

– Matthew Bidwell – Associate Professor of Management

– Peter Fader – Professor of Marketing and Co-Director of the Wharton Customer Analytics Initiative


Rating : 4.7 out of 5. More details available here.


11. Data Science from John Hopkins University Certification Course

John Hopkins University

One of the courses most people opted for was the one on Data Science from Johns Hopkins University. It is a 9 course introduction to data science, developed and taught by leading professors. The best part is that you can even do it if you are a beginner in this field and Data Science is a much sought after course in the present times.


This program is divided into following sub courses

1. The Data Scientist’s Toolbox

2. R Programming

3. Getting and Cleaning Data

4. Exploratory Data Analysis

5. Reproducible Research

6. Statistical Inference


Program Trainer of Data Science Course from John Hopkins University –

– Roger D. Peng, PhD : Associate Professor, Biostatistics

– Brian Caffo, PhD : Professor, Biostatistics

– Jeff Leek, PhD : Associate Professor, Biostatistics


Rating : 4.6 out of 5. Details are available here.


12. Content Strategy for Professionals Specialization by Northwester University – Certification Course

Northwestern UniversityThe course that really got our attention was Learn strategies to create and implement engaging content across media platforms. Content marketing is becoming so big, that there will be an increasing need of specialists in this domain to fulfill a need of businesses to communicate across different platforms concisely and clearly.


Training is sub divided into following courses – 

1. Content Strategy for Professionals: Engaging Audiences

2. Content Strategy for Professionals: Managing Content

3. Content Strategy for Professionals: Expanding Your Content’s Reach

4. Content Strategy for Professionals: Ensuring Your Content’s Impact

5. Content Strategy for Professionals: Capstone Project


Program Trainers for Content Strategy Certification Course –

– John Lavine Founder, Professor and Director, Media Management Center

– Candy Lee,  Professor


Rating : 4.8 out of 5. Details for this certification are available here. You may also want to see list of Best Content Marketing Courses and Training Online.


13. Marketing Mix Implementation Specialization from IE Business School Certification Course

ie higher educationHow about learning the 4Ps of marketing from the comfort of your home (or office)! One of the most holistic courses that covers all the basics of marketing is this one on Learning Marketing Mix Implementation from IE Business School. Ideal for people raring to learn more about marketing, this could be a most certain investment to help you grow in the domain of marketing.

Training is sub divided into following courses –

1. Brand and Product Management

2. Pricing Strategy

3. Channel Management and Retailing

4. Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more

5. Marketing Mix Implementation Capstone


Program Trainers for Marketing Mix Implementation Specialization –

– Ramon Diaz- Bernardo, Associate Professor

– Luis Rodriguez Baptista, Professor

– Maria Teresa Aranzabal, Professor

– Eda Sayin, Professor

– Martin Boehm, Professor of Marketing

Rating : 4.7 out of 5. More details available here.

14. Business English Communication Skills Specialization Certification Training

University of Washington

And the last one brings us back to the basics. The University of Washington brings a course on Learning Business English Communication Skills. Could be the most basic trait and skill that is often most overlooked as well.


The program is sub divided into following courses –

1. Business English: Networking

2. Business English: Meetings

3. Business English: Planning & Negotiating

4. Business English: Making Presentations

5. Business English: Capstone Project


Program Trainers for Business English Communication Skills Specialization

– Richard Moore, Extension Lecturer, International & English Language Programs

– Daphne Mackey, Extension Lecturer, International & English Language Programs

– Wendy Asplin, Extension Lecturer, International & English Language Programs


Rating : 4.6 out of 5. You can Know more here.


Along with all this, there are hundreds of other business courses on Coursera to help you grow further in your career. You can know more about them here. If you are interested in Free Online Certifications, then you can also have a look at them.


You may also want to check out 7 Best Affiliate Marketing Courses and Training; 9 Best Content Marketing Course and Certifications, 7 Best EMail Marketing Courses and Best Instagram Marketing Courses. We’d also urge you to have a look at Best Digital Marketing Certifications and Best Machine Learning Course.


So we hope this list helps you learn more, grow more and excel some more in your chosen paths. Do join our unmissable newsletter to keep up with all such updates in the time to come 🙂 Cheers and all the best with finding the course of your choice from our list of Top 10 Skill Based Coursera Certification Courses for Career Growth in 2018!

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