Top 50 Female CMOs [Updated List][2026]
Marketing leadership has become one of the most powerful forces shaping how global companies grow, connect, and stay relevant in fast-changing markets. Today’s chief marketing officers do far more than oversee campaigns or brand messaging. They influence product positioning, customer experience, digital transformation, cultural relevance, and long-term business strategy. The women featured in this space have helped redefine what modern marketing leadership looks like by guiding some of the world’s most recognized brands through moments of reinvention, expansion, and heightened public visibility. Their careers show that great marketing leadership is not only about creativity, but also about judgment, operational discipline, and the ability to turn brand strength into sustained business momentum.
In this compilation on the Top 50 Female CMOs, we spotlight globally known women who have made a lasting mark across technology, finance, retail, hospitality, media, beauty, healthcare, food, and consumer brands. Some have built first-of-their-kind marketing organizations inside legacy institutions, while others have helped scale digital-native businesses into household names. Together, they represent a wide spectrum of influence but share a common ability to shape markets, strengthen trust, and build brands that matter on a global scale. This list is designed to give readers a closer look at the women driving some of the most important marketing stories in business today.
Top 50 Female CMOs [2026]
| Ranking | Name | Role at Organization | Highest Qualification | Major Impact |
| 1 | Lorraine Twohill (2009–present, global marketing leadership) | Chief Marketing Officer / SVP Global Marketing, Google | Joint Honours Degree, International Marketing & Languages (Dublin City University) | Leads Google’s worldwide marketing function; frequently cited as one of the industry’s most influential marketing leaders. |
| 2 | Morgan Flatley (2021–present; EVP scope from 2023) | EVP, Global Chief Marketing Officer & New Business Ventures, McDonald’s | MBA (Harvard Business School) | Drove culture-led, digitally amplified marketing (e.g., Famous Orders collaborations) and scaled global brand strategy across markets. |
| 3 | Julia Goldin (2014–present) | Chief Product & Marketing Officer, LEGO Group | MBA (University of Chicago Booth) | Helped evolve LEGO into a modern cultural icon through integrated storytelling and global campaigns (including “Never Stop Playing”). |
| 4 | Marian Lee (Mar 2022–present) | Chief Marketing Officer, Netflix | B.A. in Psychology (Columbia University) | Leads global Netflix marketing with deep background spanning Spotify and consumer/creator marketing. |
| 5 | Jill Hazelbaker (Jun 2019–present) | Chief Marketing Officer & SVP, Communications & Public Policy, Uber | Bachelor of Science, Political Science (University of Oregon) | Unifies marketing with communications and public policy—an unusually broad remit for a modern platform brand. |
| 6 | Fiona Carter (Sep 2020–present) | Chief Marketing Officer, Goldman Sachs | M.A. in Modern Languages (University of Oxford) | Built Goldman’s first central CMO function—modernizing brand, content, and marketing capabilities inside a relationship-led institution. |
| 7 | Lara Balazs (2024–present) | Chief Marketing Officer & EVP, Global Marketing, Adobe | MBA (Kellogg School of Management, Northwestern); B.A. (University of Washington) | Joined from Intuit to lead Adobe marketing in the AI era; credited with major brand and go-to-market modernization across prior roles. |
| 8 | Dara Treseder (appointed by Autodesk; currently serving) | Chief Marketing Officer, Autodesk | MBA (Stanford GSB); A.B. (Harvard University) | Known for growth-focused brand leadership in tech; Autodesk highlights her as a global growth and revenue leader. |
| 9 | Carla Hassan (Oct 2021–present) | Chief Marketing Officer, JPMorganChase | Global MBA (Thunderbird School of Global Management) | Runs a large-scale marketing organization and drives growth across the JPMorganChase, Chase, and J.P. Morgan brands. |
| 10 | Kate Rouch (Dec 2024–present) | Chief Marketing Officer, OpenAI | B.A., History and Literature (Harvard University) | Became OpenAI’s first CMO; previously built brand/product marketing across Meta’s app ecosystem and served as Coinbase’s first CMO. |
| 11 | Jill Kramer (Dec 2025–present) | Chief Marketing & Communications Officer, Mastercard | B.A., Communications (University of Massachusetts Amherst) | Appointed to lead Mastercard’s global brand and communications function, succeeding long-time CMCO Raja Rajamannar. |
| 12 | Annie Shea Weckesser (Dec 2025–present) | SVP & Chief Marketing and Communications Officer, Intel | Bachelor’s degree, History & Spanish (Santa Clara University) | Leads Intel’s integrated global marketing and communications organization as part of the company’s transformation strategy. |
| 13 | Rachel Conlan (Sep 2023–present) | Chief Marketing Officer, Binance | BESS, Business & Sociology (Trinity College Dublin) | Promoted from VP Global Marketing to CMO; tasked with leading global and regional marketing plus partnerships during a high-scrutiny period for crypto. |
| 14 | Gail Horwood (joined Novartis US in 2021; current role) | Chief Marketing & Customer Experience Officer, Novartis US | B.A., Art History (Colby College) | Leads portfolio-wide marketing transformation and customer experience modernization in US pharmaceuticals. |
| 15 | Elizabeth Rutledge (2018–present) | Chief Marketing Officer, American Express | MBA (New York University) | Elevated American Express’ modern brand playbook, including “Stand for Small” and long-running small-business platforms. |
| 16 | Kate Trumbull (Nov 2024–present) | EVP & Chief Marketing Officer, Domino’s | MBA, Marketing & Management (Indiana University Kelley School of Business) | Promoted to lead global marketing for the world’s largest pizza company, expanding remit from brand leadership to worldwide strategy. |
| 17 | Carolina Berti (Oct 2025–present) | Chief Marketing Officer, US & Canada, Firehouse Subs | MBA (IMD) | Appointed to accelerate brand growth through menu innovation, guest engagement, and marketing leadership. |
| 18 | Ranjita Ghosh (Feb 2025–present) | Global Chief Marketing Officer, Wipro | MBA (Marketing & Operations) plus additional postgraduate qualifications | Internal promotion to lead global marketing across geographies; positioned to shape brand and growth narrative for a major IT services firm. |
| 19 | Fernanda Romano (Nov 2023–present) | Chief Marketing Officer, Supercell | Degree in Business Management, Public Administration emphasis (Fundação Getúlio Vargas) | Supercell’s first CMO—brought in after CMO stints at King and Alpargatas; known for community-first creativity in gaming brands. |
| 20 | Melissa Cash (Sep 2025–present) | Chief Marketing Officer, KFC US | B.S., Business Administration, Marketing and Transportation & Logistics (The Ohio State University Fisher College of Business) | Hired to lead KFC US brand strategy and help power its “comeback” marketing agenda. |
| 21 | Catherine Tan-Gillespie (Aug 2024–Apr 2025; role promoted onward) | Former CMO & CDO, KFC US (now President, KFC US) | MBA (Australian Graduate School of Management / UNSW Business School) | Took on a dual marketing and development remit to drive growth; later promoted to lead the US business as President. |
| 22 | Janine Pelosi (2015–2023, Zoom) | Former Chief Marketing Officer, Zoom (now CEO, Neat) | B.S., Marketing (San José State University) | Credited with helping scale Zoom from early-stage growth through global brand prominence; later appointed CEO of Neat. |
| 23 | Lynne Biggar (2016–2022) | Former Global Chief Marketing Officer, Visa | MBA (Columbia Business School); B.A. (Stanford University) | Led a major global brand transformation at Visa; later moved into senior advisory and board roles. |
| 24 | Berta de Pablos-Barbier (Nov 2024–Mar 2026) | Former Chief Marketing Officer, Pandora (now CEO as of Mar 2026) | MBA, Fashion Management (Institut Français de la Mode) | Joined as CMO to drive brand desirability; elevated into CEO succession, reflecting strategic impact and board confidence. |
| 25 | Esi Eggleston Bracey (role held through Jan 2026) | Chief Growth & Marketing Officer, Unilever | B.A., Engineering Sciences (Dartmouth College) | Led growth and marketing at one of the most influential FMCG portfolios; announced departure effective early 2026. |
| 26 | Aude Gandon (Aug 2025–present) | Chief Digital & Marketing Officer, The Estée Lauder Companies | Marketing & Communication (ISCOM Paris) | Appointed to unify digital, marketing, and media as a growth engine; previously led large-scale marketing transformation work at Nestlé. |
| 27 | Lina Polimeni (2004–present) | SVP & Chief Marketing Officer – Consumer, Eli Lilly and Company | MBA (Azusa Pacific University) | Leads consumer marketing across Lilly’s corporate brand and major advertising and portfolio activity, including sponsorship work. |
| 28 | Nicole Parlapiano (2022–present) | Chief Marketing Officer, Tubi | MBA, Finance and Marketing (University of Southern California) | Recognized for building a culturally resonant challenger narrative in free streaming, including high-visibility campaign work. |
| 29 | Andrea Brimmer (May 2015–present) | Chief Marketing & Public Relations Officer, Ally Financial | B.A., Advertising (Michigan State University) | Led Ally’s brand transformation and long-run integrated marketing strategy in a highly competitive financial category. |
| 30 | Ludivine Pont (2021–Sep 2025) | Former Chief Marketing Officer, Balenciaga | MIMEC, Master in Marketing and Communication (Università Bocconi) | Cited by luxury trade coverage as Balenciaga’s CMO before moving into a CEO appointment elsewhere—an example of marketing leadership translating into general management. |
| 31 | Cristina Diezhandino (Jul 2020–present) | Chief Marketing Officer, Diageo | Business degree, ICADE; Stanford GSB Executive Program | Leads marketing, innovation, and digital transformation across Diageo’s global portfolio and earned WFA Global Marketer of the Year recognition. |
| 32 | Alicia Tillman (Jun 2023–Mar 2026) | Former Chief Marketing Officer, Delta Air Lines | B.A., Marketing and Mass Communication (Lycoming College); Kellogg CMO Program | Led Delta’s global brand strategy, creative services, and community engagement during her tenure and helped reinforce the airline’s premium, trust-led positioning. |
| 33 | Heather Balsley (Apr 2024–present) | Chief Commercial & Marketing Officer, IHG Hotels & Resorts | MBA (Harvard Business School); B.A. in Economics and Sociology (Duke University) | Runs an integrated commercial and marketing mandate spanning brand strategy, loyalty, analytics, and customer experience across IHG’s portfolio. |
| 34 | Fabiola Torres (May 2024–present) | Global Chief Marketing Officer, Gap | Consumer Marketing Executive Program (Northwestern Kellogg School of Management) | Returned the global CMO role to Gap and now leads marketing, creative, visual merchandising, store experience, and operations as the brand rebuilds cultural relevance. |
| 35 | Kory Marchisotto (Feb 2019–present) | Senior Vice President & Chief Marketing Officer, e.l.f. Beauty | MPS, Cosmetics & Fragrance Marketing and Management (FIT); BBA, Marketing (Pace University) | Helped make e.l.f. one of beauty’s most culturally agile brands and was inducted into the 2025 Marketing Hall of Fame. |
| 36 | Kelly Mahoney (Feb 2025–present) | Chief Marketing Officer, Ulta Beauty | MBA, Management (DePaul Driehaus College of Business); Advanced Education Certification, Conducting Business Internationally (Thunderbird School of Global Management) | Rose internally to lead brand marketing, loyalty, media, PR, social, influencer strategy, and UB Media after helping expand Ulta Beauty Rewards into a major growth engine. |
| 37 | Amanda Teder (Nov 2024–present) | Chief Marketing Officer, Generac | MBA (University of Chicago); B.S. (Purdue University) | Promoted after leading marketing as EVP and now oversees brand modernization and growth in Generac’s shift toward broader energy technology leadership. |
| 38 | Jenna Bromberg (Nov 2024–present) | Chief Marketing Officer, Papa Johns | Bachelor’s in Hotel Administration (Cornell University) | Returned to the pizza category to lead marketing, brand development, digital customer experience, creative strategy, and product innovation at Papa Johns. |
| 39 | Allison Cerra (Nov 2025–present) | Chief Marketing Officer, Veeam Software | M.S., Engineering / Telecommunications (Southern Methodist University) | Leads Veeam’s global marketing organization across brand strategy, product marketing, demand generation, events, communications, and digital engagement. |
| 40 | Josée Perreault (2024–present) | Chief Marketing Officer, BRP | MBA in Marketing (Concordia University); B.A. in Urban Planning (Université du Québec à Montréal) | Oversees BRP’s portfolio-wide marketing and omnichannel storytelling, bringing long-standing consumer-brand leadership from Oakley into powersports. |
| 41 | Lindsay Radkoski (Mar 2023–present) | Chief Marketing Officer, U.S., The Wendy’s Company | B.S. in Marketing and Finance (The Ohio State University Fisher College of Business) | Leads all U.S. marketing and global marketing centers of excellence and has been central to Wendy’s disruptive, value-led, digitally amplified brand programs. |
| 42 | Liz Geraghty (Feb 2020–present) | Chief Marketing Officer, International, The Wendy’s Company | MBA (Northwestern Kellogg); M.S. in Food Science; B.S. in Microbiology (University of Illinois Urbana-Champaign) | Leads international marketing, supply chain, operations support, and innovation across 30 countries, making her role one of the broadest in global QSR growth. |
| 43 | Younghee Lee (current role) | President & Chief Marketing Officer, Global Marketing Office, Samsung Electronics | Master’s degree (Northwestern University Medill) | One of Samsung’s defining brand builders, known for shaping more consumer-oriented global marketing and strengthening the company’s worldwide brand identity. |
| 44 | Allison Stransky (current role) | Chief Marketing Officer, Samsung Electronics America | Master’s degree (Fashion Institute of Technology); bachelor’s degree (Bucknell University) | Leads Samsung Electronics America’s ecosystem-focused marketing, including AI-era positioning, community impact, and STEM-oriented purpose programs. |
| 45 | Janda Lukin (2019–Jun 2025 as CMO) | Former SVP & Chief Marketing Officer, Snacks, The Campbell’s Company; now EVP & Chief Growth Officer | MBA (Vanderbilt University); B.A. (University of Virginia) | Elevated brand relevance and innovation across Campbell’s Snacks, then moved into an enterprise-wide growth role to lead insights, innovation, integrated marketing, and revenue growth management. |
| 46 | Lin-Hua Wu (Nov 2025–present) | Senior Vice President & Chief Communications and Marketing Officer, General Motors | J.D. (Stanford Law School); B.A. in International Relations (Stanford University) | Unifies brand, reputation, and marketing strategy across owned, earned, and paid media during a high-stakes period of transformation in the auto industry. |
| 47 | Gayatri Vasudeva Yadav (Feb 2025–present) | Group Chief Marketing Officer & EVP, Strategic Initiatives, Reliance Industries | MBA (IIM Calcutta) | Appointed to strengthen innovation, brand impact, and customer-centric growth across one of India’s largest and most influential conglomerates. |
| 48 | Emma Chalwin (Jul 2023–present) | Chief Marketing Officer, Workday | Bachelor’s degree in European Business Studies (University of West London) | Brought Salesforce-scale go-to-market and demand-generation experience to Workday’s global brand and customer-demand charter. |
| 49 | Leslie Berland (Jan 2024–present) | Executive Vice President & Chief Marketing Officer, Verizon | B.S. (Boston University College of Communication) | Leads Verizon’s global brand and marketing strategy across creative, insights, media, and partnerships and has been recognized by Forbes in its CMO Hall of Fame. |
| 50 | Jessica Keeley-Carter (Oct 2024–present) | Chief Marketing Officer, Recorded Music, Warner Music Group | Executive MBA (University of Warwick – Warwick Business School) | Promoted after rising through WMG’s global marketing organization to lead worldwide strategies that amplify local activation and build lasting fandom. |
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1. Lorraine Twohill — Chief Marketing Officer, Google
Lorraine Twohill has been one of the defining marketing leaders of the digital era. She joined Google in 2003, built its marketing operations across Europe, the Middle East, and Africa, and moved into the company’s top global marketing role in 2009. A Dublin City University graduate in International Marketing and Languages, she has helped shape how Google presents everything from Search and Android to YouTube, hardware, and AI products at a massive scale. Her leadership stands out for making one of the world’s most powerful technology companies feel clearer, more approachable, and more human.
2. Morgan Flatley — EVP, Global Chief Marketing Officer & New Business Ventures, McDonald’s
Morgan Flatley has played a central role in keeping McDonald’s culturally current while protecting the familiarity that made it a global icon. After serving as US Chief Marketing and Digital Customer Experience Officer from 2017 to 2021, she became Global CMO and later expanded into an EVP role with responsibility for new business ventures. Flatley, a Harvard Business School MBA and Dartmouth graduate, helped push McDonald’s deeper into digital engagement, pop-culture partnerships, and fan-led campaigns, including the Famous Orders era. Her work shows how a legacy brand can stay modern without losing its emotional core.
3. Julia Goldin — Chief Product & Marketing Officer, LEGO Group
Julia Goldin has helped turn LEGO from a beloved toy brand into a broader global symbol of creativity, imagination, and lifelong play. She has led product and marketing at LEGO since 2014, bringing together innovation, storytelling, and brand building in one unusually powerful leadership role. Before LEGO, she served as a senior marketing leader at Revlon, and she holds an MBA from the University of Chicago Booth School of Business. Under her leadership, LEGO has expanded its cultural relevance through major campaigns, entertainment tie-ins, and a broader positioning that frames play as a creative behavior, not just a childhood activity.
4. Marian Lee — Chief Marketing Officer, Netflix
Marian Lee became Netflix’s Chief Marketing Officer in March 2022 after joining the company in 2021 to lead US and Canada marketing. Before Netflix, she spent eight years at Spotify in senior music and consumer marketing roles, building the kind of entertainment and platform experience that suits a global streaming giant. Her work at Netflix sits at the intersection of brand, culture, and release strategy, where every title launch must travel globally while still feeling local and personal. Lee’s strength lies in building campaigns that do more than advertise content—they create conversation, momentum, and cultural presence.
5. Jill Hazelbaker — Chief Marketing Officer & SVP, Communications & Public Policy, Uber
Jill Hazelbaker holds one of the broadest remits in modern brand leadership. Since becoming Uber’s CMO in 2019, she has combined marketing with communications and public policy, reflecting the reality that Uber’s growth depends as much on trust, reputation, and regulatory credibility as it does on customer acquisition. That hybrid scope makes her role especially important in a business that operates in real cities under intense public scrutiny. Hazelbaker’s leadership represents the new shape of platform marketing, where brand building and permission to operate increasingly sit side by side.
Related: Critical Skills CMO Must Possess
6. Fiona Carter — Chief Marketing Officer, Goldman Sachs
Fiona Carter’s appointment marked a major shift for Goldman Sachs. She became the firm’s first-ever Chief Marketing Officer in 2020, signaling that one of the world’s most established financial institutions was ready to treat marketing as a strategic operating function rather than a supporting activity. Carter brought deep brand-building experience from AT&T and took on responsibility for advertising, content, social media, and broader global marketing modernization. Her significance goes beyond the title itself: she represents the moment when high-reputation institutions began investing seriously in how they explain themselves, differentiate themselves, and build relevance at scale.
7. Lara Balazs — Chief Marketing Officer & EVP, Global Marketing, Adobe
Lara Balazs joined Adobe in 2024 to lead global marketing during a period when creativity, productivity, and AI are rapidly converging. She brought with her a track record of large-scale transformation roles across Intuit, Amazon, Visa, and Nike, along with a BA from the University of Washington and an MBA from Kellogg. At Adobe, Balazs is responsible for driving growth while strengthening the company’s brand position in an AI-shaped market. Her career has consistently centered on making complex platforms feel practical, valuable, and future-ready, which makes her especially well-suited to Adobe’s current chapter.
8. Dara Treseder — Chief Marketing Officer, Autodesk
Dara Treseder brings rare commercial weight to the CMO role. A Harvard graduate and Stanford MBA, she is known for combining category storytelling with revenue-focused growth leadership. At Autodesk, she has been positioned as a global growth and revenue leader rather than a conventional brand steward, which reflects how the marketing function is evolving in enterprise technology. Her profile stands out because she represents a more modern kind of B2B marketer—one who shapes demand, strengthens category position, and contributes directly to business performance without sacrificing the long-term brand narrative.
9. Carla Hassan — Chief Marketing Officer, JPMorganChase
Carla Hassan joined JPMorganChase in 2021 after serving as Citi’s first global CMO, stepping into one of the biggest marketing leadership roles in financial services. She now leads a global marketing organization of roughly 3,000 people across a portfolio that includes JPMorganChase, Chase, and J.P. Morgan. Hassan’s challenge is not simply campaign creation; it is building coherence across multiple brands, customer segments, and business lines. At that scale, marketing leadership becomes an exercise in operating model design, talent architecture, and strategic alignment as much as creative development.
10. Kate Rouch — Chief Marketing Officer, OpenAI
Kate Rouch became OpenAI’s first Chief Marketing Officer in December 2024, taking on one of the most delicate and consequential brand mandates in technology. Before that, she helped scale Meta’s products during a period of enormous user growth and later served as Coinbase’s first CMO, where her work earned major industry recognition, including Cannes honors. At OpenAI, she is helping shape how the world understands a fast-moving technology that is powerful, useful, and widely debated all at once. Her role is less about hype and more about clarity, trust, and responsible narrative leadership.
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11. Jill Kramer — Chief Marketing & Communications Officer, Mastercard
Jill Kramer joined Mastercard as Chief Marketing and Communications Officer in December 2025, stepping into one of the most globally visible brand leadership roles in payments. She now oversees the Mastercard brand worldwide and serves on the company’s Executive Leadership Team and Management Committee. Her role spans consumers, merchants, financial institutions, regulators, and partners, which means the marketing challenge is as much ecosystem management as brand expression. At a company like Mastercard, communications strategy and brand meaning are deeply tied to commercial strength, making Kramer’s remit both expansive and strategically central.
12. Annie Shea Weckesser — SVP & Chief Marketing and Communications Officer, Intel
Annie Shea Weckesser was appointed Intel’s Senior Vice President and Chief Marketing and Communications Officer in 2025, taking charge of a newly integrated global organization. She holds a bachelor’s degree in history and Spanish from Santa Clara University and has built a career around high-stakes transformation storytelling. At Intel, that means shaping how the company communicates with customers, employees, investors, and policymakers at a time when semiconductors matter not just commercially, but geopolitically. Her work is about more than promotion; it is about building confidence in Intel’s strategy, relevance, and long-term direction.
13. Rachel Conlan — Chief Marketing Officer, Binance
Rachel Conlan rose to Chief Marketing Officer at Binance after serving as the company’s Vice President of Global Marketing, taking on a role that carries unusual pressure and visibility. In crypto, marketing cannot rely on excitement alone; it must also build trust, support education, and reinforce credibility in a category that remains volatile and closely watched. Conlan leads global marketing across regions and partnerships, helping Binance speak to both mainstream users and deeply engaged digital-asset audiences. Her importance lies in guiding one of the sector’s biggest brands through a phase where reassurance matters as much as reach.
14. Gail Horwood — Chief Marketing & Customer Experience Officer, Novartis US
Gail Horwood brings a strong consumer-marketing backbone to one of healthcare’s most complex commercial environments. Before Novartis, she served as CMO at Kellogg North America and also held digital and e-commerce leadership roles at Johnson & Johnson. At Novartis US, she leads portfolio-wide marketing transformation and customer experience, using creativity and data-informed engagement to strengthen how the company connects with patients, physicians, and healthcare stakeholders. A Colby College graduate in art history, Horwood also stands out for showing how cultural fluency and storytelling discipline can translate powerfully into pharmaceutical marketing leadership.
15. Elizabeth Rutledge — Chief Marketing Officer, American Express
Elizabeth Rutledge has spent much of her career inside American Express, and that long runway has helped her build one of the most distinctive brand leadership records in financial services. Since becoming CMO in 2018, she has overseen global media, experiences, sponsorships, and customer insights while helping modernize the company’s voice without diluting its premium identity. Her work on initiatives such as Stand for Small reinforced the idea that American Express can compete not only through payment products, but through community, merchant relationships, and shared values. Rutledge holds an MBA from New York University.
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16. Kate Trumbull — EVP & Chief Marketing Officer, Domino’s
Kate Trumbull was promoted to Executive Vice President and Chief Marketing Officer of Domino’s in late 2024, expanding her remit to include global marketing leadership. Her appointment reflected the company’s push to sharpen worldwide brand strategy and scale proven ideas across markets. In a business with a simple promise but highly varied local realities, Trumbull’s role is about disciplined translation—preserving the core Domino’s brand while allowing regional teams to adapt it through culture, menu, and media. That balance is what turns operational scale into brand consistency.
17. Carolina Berti — Chief Marketing Officer, Firehouse Subs (US & Canada)
Carolina Berti was appointed Chief Marketing Officer for Firehouse Subs in the US and Canada in 2025, taking charge of brand marketing, menu innovation, and guest engagement. She brings an MBA from IMD and a leadership profile shaped by growth-focused consumer marketing. Her role is closely tied to business performance because restaurant marketing succeeds only when brand distinctiveness, product development, and loyalty strategy work together. Berti’s mandate is not just to make Firehouse Subs more visible, but to make it more compelling in the everyday decisions that drive repeat traffic and long-term brand preference.
18. Ranjita Ghosh — Global Chief Marketing Officer, Wipro
Ranjita Ghosh became Wipro’s Global Chief Marketing Officer in February 2025 after a long internal rise through the company. That internal depth gives her unusual value: she understands the organization’s culture and capabilities while also carrying a fresh mandate to sharpen its brand story in a market being reshaped by AI and digital transformation. Ghosh holds an MBA in Marketing and Operations and brings strong cross-functional experience to the role. Her appointment signals Wipro’s intent to connect marketing more directly with business growth, category positioning, and global relevance.
19. Fernanda Romano — Chief Marketing Officer, Supercell
Fernanda Romano became Supercell’s first-ever Chief Marketing Officer in 2023 after previous CMO roles at King and Alpargatas, the company behind Havaianas. She studied business management with an emphasis in public administration at Fundação Getúlio Vargas and built a reputation for bold, culture-savvy brand work across consumer and gaming businesses. At Supercell, her marketing lens fits the reality of live-service entertainment: the brand is inseparable from the player community. Romano’s work is about sustaining fandom, creator energy, and long-term cultural presence rather than simply promoting game launches.
20. Melissa Cash — Chief Marketing Officer, KFC US
Melissa Cash became Chief Marketing Officer of KFC US in September 2025 as the brand accelerated its comeback strategy in an intensely competitive quick-service market. She arrived with a strong reputation in brand building and was previously recognized by Ad Age among the Top 50 Women in Advertising. At KFC, her assignment is clear: restore energy, relevance, and distinctiveness to one of the category’s most famous names. That means combining storytelling, digital marketing, customer experience, and cultural partnerships in ways that help KFC feel iconic again, not merely familiar.
Related: How to Become a CMO?
21. Catherine Tan-Gillespie — Former CMO & Chief Development Officer, KFC US; now President, KFC US
Catherine Tan-Gillespie’s career shows how modern marketing leadership can evolve into full business leadership. She joined KFC in 2015 as South Pacific CMO, later became KFC Global CMO, and moved into the dual role of Chief Marketing Officer and Chief Development Officer for KFC US in 2024. She holds an MBA from the Australian Graduate School of Management at UNSW Business School. Her later promotion to President of KFC US reflects a wider trend: when a marketing executive repeatedly proves she can drive growth, sharpen execution, and move the business operationally, the path to general management opens naturally.
22. Janine Pelosi — Former Chief Marketing Officer, Zoom; now CEO, Neat
Janine Pelosi was Zoom’s Chief Marketing Officer from 2015 to 2023, covering the period in which the company grew from a fast-rising software platform into a household name. That stretch made her one of the clearest examples of a scale-stage marketing leader who builds brand, demand generation, and internal capability at the same time. Her move to CEO of Neat fits that trajectory. Pelosi’s story is significant because it shows how strategic marketing leadership often becomes broader enterprise leadership once the challenge shifts from positioning a company to running one.
23. Lynne Biggar — Former Global Chief Marketing Officer, Visa
Lynne Biggar served as Visa’s Executive Vice President and Global Chief Marketing Officer from 2016 to 2022, helping transform an infrastructure-heavy financial brand into a far more visible cultural presence. She holds a BA in International Relations from Stanford and an MBA from Columbia Business School. Biggar’s work at Visa showed how sponsorships, purpose-driven campaigns, and a modern creative system could make a network business feel more immediate and meaningful to consumers. Her tenure remains a strong example of what happens when a company known mainly for utility begins investing seriously in brand identity.
24. Berta de Pablos-Barbier — Former Chief Marketing Officer, Pandora; now CEO
Berta de Pablos-Barbier joined Pandora as Chief Marketing Officer in late 2024 and quickly moved into the CEO succession path, eventually becoming the company’s chief executive in 2026. That progression makes her one of the clearest examples of marketing leadership translating directly into enterprise leadership. At Pandora, brand desirability and commercial momentum are tightly linked, so the marketer who can strengthen both becomes a natural candidate to lead the whole business. Her rise underscores a simple point: when repositioning and growth depend heavily on brand strategy, the CMO can become the obvious future CEO.
25. Esi Eggleston Bracey — Former Chief Growth & Marketing Officer, Unilever
Esi Eggleston Bracey led growth and marketing at Unilever through January 2026, overseeing one of the broadest and most influential consumer brand portfolios in the world. During her tenure, she helped drive the company’s global demand-building agenda across categories, markets, and operating structures. Her role mattered because few marketing leaders work at that level of scale, where decisions ripple across hundreds of brands and billions of consumers. Bracey’s departure also marked the end of a major chapter in Unilever’s marketing transformation, one centered on stronger global capabilities and faster, more locally connected execution.
Related: Do Women Make Better CMOs?
26. Aude Gandon — Chief Digital & Marketing Officer, The Estée Lauder Companies
Aude Gandon joined The Estée Lauder Companies in 2025 as its first Chief Digital and Marketing Officer, taking on a newly created role that combines digital commerce, precision marketing, creative operations, and omnichannel media. That title alone signals how modern her mandate is. In beauty, brand and experience are inseparable, and Gandon’s job is to make sure the company’s global portfolio works as one coordinated growth engine across platforms and touchpoints. Her remit is not limited to communications; it reaches all the way from insight and creative production to performance and commercial impact.
27. Lina Polimeni — SVP & Chief Marketing Officer, Consumer, Eli Lilly and Company
Lina Polimeni leads consumer marketing at Eli Lilly across corporate brand marketing, direct-to-consumer advertising, media, and sponsorship activity. Her profile stands out because she operates in one of the most demanding environments for creative leadership: regulated healthcare, where brand imagination must coexist with rigorous compliance and scientific responsibility. Industry recognition, including jury roles at high-profile creative awards platforms, reflects the respect she has earned among peers. Polimeni represents a newer model of pharma marketing leader—one capable of balancing precision, sensitivity, and creative ambition at the same time.
28. Nicole Parlapiano — Chief Marketing Officer, Tubi
Nicole Parlapiano has helped define Tubi as one of streaming’s smartest challenger brands. Rather than competing through premium positioning alone, she has built the platform’s identity around audience understanding, cultural intuition, and community-level relevance. Her work has focused on shaping Tubi from the ground up into a brand people talk about for what it gets right emotionally, not just for what it offers for free. That approach has made her a notable figure in entertainment marketing: a leader who proves that sharp cultural empathy can outperform sheer spending power.
29. Andrea Brimmer — Chief Marketing & Public Relations Officer, Ally Financial
Andrea Brimmer has been one of the long-running brand architects behind Ally’s rise in consumer finance. She has led marketing and public relations at the company since 2015 and holds a bachelor’s degree in advertising from Michigan State University. Her work is especially notable because Ally built its brand in motion, competing against legacy financial institutions with far deeper histories and broader branch footprints. Brimmer’s success has come from treating marketing not as a burst of awareness, but as a system for compounding trust, differentiation, and relevance over time.
30. Ludivine Pont — Former Chief Marketing Officer, Balenciaga
Ludivine Pont became Balenciaga’s Chief Marketing Officer in 2021 and helped shape the brand’s cultural and digital resonance during one of the most closely watched periods in luxury fashion. Before that, she held senior marketing roles at Moncler and Philipp Plein, building a strong reputation in high-end brand development and communications. In 2025, she moved from Balenciaga into a CEO role at Officina Profumo-Farmaceutica di Santa Maria Novella, reinforcing how often top luxury marketing leaders move into broader executive leadership. Her trajectory shows that in fashion, marketing is often inseparable from brand strategy itself.
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31. Cristina Diezhandino — Chief Marketing Officer, Diageo
Cristina Diezhandino has led Diageo’s global marketing organization since July 2020, overseeing one of the most powerful brand portfolios in consumer goods. She also carries a broader transformation brief across innovation and digital, which makes her role far more expansive than a traditional advertising-led CMO position. Diezhandino brings deep multinational experience across premium spirits, global brand management, and general management, supported by her business education at ICADE and executive study at Stanford Graduate School of Business. Her leadership has earned industry-wide recognition, including World Federation of Advertisers honors, reinforcing her standing as one of the most influential marketers in global brand building.
32. Alicia Tillman — Former Chief Marketing Officer, Delta Air Lines
Alicia Tillman served as Delta Air Lines’ Chief Marketing Officer from 2023 until the airline’s 2026 leadership reshuffle. During her tenure, she led Delta’s brand strategy across global marketing, creative services, and community engagement, helping strengthen the airline’s premium, trust-driven positioning. Before Delta, she built a strong reputation in enterprise and consumer-facing leadership roles, including as Global CMO at SAP and earlier marketing leadership at American Express. Tillman holds a bachelor’s degree in marketing and mass communication from Lycoming College and has also completed the Chief Marketing Officer program at Kellogg, giving her a profile that combines formal training with large-scale operating experience.
33. Heather Balsley — Chief Commercial & Marketing Officer, IHG Hotels & Resorts
Heather Balsley represents the modern evolution of the marketing role inside hospitality. Since becoming Chief Commercial & Marketing Officer in April 2024, she has led brand strategy, positioning, marketing, commercial performance, customer analytics, and the end-to-end guest experience across IHG’s global portfolio. That integrated remit matters because hotel growth depends on loyalty, pricing, brand meaning, digital acquisition, and experience working together, not in separate silos. Balsley joined IHG in 2007, rose through loyalty, partnerships, and brand leadership roles, and brings strong academic credentials with an MBA from Harvard Business School and undergraduate degrees in economics and sociology from Duke University.
34. Fabiola Torres — Global Chief Marketing Officer, Gap Brand
Fabiola Torres took on one of retail’s most demanding brand assignments when she became Gap’s Global Chief Marketing Officer in May 2024. Her remit extends beyond classic marketing into creative, visual merchandising, store experience, and operations, reflecting Gap’s need to rebuild relevance across every customer touchpoint. Torres brought senior leadership experience from PepsiCo, Nike, and Apple, and under her watch, Gap has leaned harder into culture-led storytelling, music partnerships, and digitally amplified campaigns such as Better in Denim and later creator-driven launches. Her work has helped push Gap back into the pop-culture conversation while keeping the brand tied to its core promise of accessible, expressive style.
35. Kory Marchisotto — Senior Vice President & Chief Marketing Officer, e.l.f. Beauty
Kory Marchisotto has served as e.l.f. Beauty’s Chief Marketing Officer since February 2019, and has helped turn the company into one of the most culturally agile brands in beauty. She holds a Master of Professional Studies in Cosmetics and Fragrance Marketing and Management from FIT and a BBA in Marketing from Pace University, credentials that match the specialist depth of her category expertise. At e.l.f., Marchisotto has championed a marketing model built around community, inclusivity, speed, and platform-native storytelling. Her influence has been widely recognized, including induction into the Marketing Hall of Fame, and her work continues to show how beauty brands now grow through cultural participation as much as through product launches.
36. Kelly Mahoney — Chief Marketing Officer, Ulta Beauty
Kelly Mahoney became Ulta Beauty’s Chief Marketing Officer in February 2025 after a decade-long rise inside the company, a path that gives her both operational depth and brand fluency. Since joining Ulta in 2015, she has worked across growth, customer, and loyalty functions, including helping expand the Ulta Beauty Rewards program, which now accounts for more than 95% of company sales. As CMO, she oversees integrated marketing, creative, loyalty, analytics, social and influencer strategy, public relations, and retail media. Mahoney’s role is especially important because Ulta’s competitive strength depends on keeping its brand culturally relevant while using data and loyalty to drive repeat behavior at scale.
37. Amanda Teder — Chief Marketing Officer, Generac
Amanda Teder was promoted to Chief Marketing Officer at Generac in November 2024 after joining the company in 2022 as Executive Vice President of Marketing. Her rise reflected a deliberate build-and-elevate strategy, with Generac first giving her room to modernize its marketing organization before moving her into the top role. Teder brings a BSc from Purdue University and an MBA from the University of Chicago, along with senior brand and commercial experience from Michelin and nearly two decades at Procter & Gamble. At Generac, she has helped connect brand, communications, digital, analytics, and customer experience into a more unified growth system for an increasingly technology-driven energy business.
38. Jenna Bromberg — Chief Marketing Officer, Papa Johns
Jenna Bromberg became Chief Marketing Officer of Papa John’s in November 2024, bringing a blend of retail and restaurant experience that fits the realities of modern quick-service marketing. Before joining Papa John’s, she led brand marketing and creative work at Carter’s and previously worked in pizza marketing at Pizza Hut, giving her both category familiarity and a broader consumer-brand perspective. Her role at Papa John’s is about more than advertising; it is about building preference, driving frequency, and keeping the brand relevant in a value-sensitive, highly promotional market. Bromberg’s appointment signaled that Papa John’s wants sharper brand storytelling tied directly to traffic, digital ordering, and repeat purchase behavior.
39. Allison Cerra — Chief Marketing Officer, Veeam
Allison Cerra became Chief Marketing Officer of Veeam in November 2025, stepping into a role where marketing is tightly linked to trust, resilience, and enterprise credibility. She leads the company’s global marketing organization across brand strategy, product marketing, demand generation, events, communications, and digital engagement. Cerra arrived from Alkami Technology and previously held senior roles at Hewlett Packard Enterprise, McAfee, Intel, and Alcatel-Lucent, giving her a broad enterprise-technology lens. Her mandate at Veeam is especially relevant in an AI-era infrastructure market, where brands must explain complex technology in language that feels practical, secure, and commercially meaningful.
40. Josée Perreault — Chief Marketing Officer, BRP
Josée Perreault has led marketing at BRP since 2024, guiding brand strategy across a portfolio of high-energy powersports brands. Her career combines long consumer-brand experience with deep internal knowledge of BRP, which she joined in 2016 after decades at Oakley. Perreault also holds an MBA from Concordia University, a credential she has described as important in shaping her broader business ambition. At BRP, her work centers on portfolio storytelling, brand coherence, and modern omnichannel engagement—critical strengths in a category where passion, lifestyle, and product identity are deeply intertwined. Her leadership helps BRP present a family of brands as one powerful performance-led ecosystem.
41. Lindsay Radkoski — Chief Marketing Officer, US, The Wendy’s Company
Lindsay Radkoski has served as Wendy’s US Chief Marketing Officer since March 2023 and joined the company’s Senior Leadership Team in 2024. She directs all marketing for the US business and also holds reporting responsibility for the global marketing centers of excellence, including culinary innovation, digital marketing, customer experience, creative strategy, partnerships, and social. Radkoski’s importance reflects how central marketing has become to fast-food competition, where relevance, value perception, and digital behavior change quickly. Her career path inside Wendy’s, where she moved from finance into increasingly senior marketing roles, gives her an unusually strong blend of commercial discipline and brand leadership.
42. Liz Geraghty — Chief Marketing Officer, International, The Wendy’s Company
Liz Geraghty has served as Wendy’s Chief Marketing Officer, International, since February 2020, and her scope goes well beyond branding alone. She leads marketing, supply chain, operations support, and innovation across 30 countries outside the United States, making her one of the more operationally broad leaders on this list. Geraghty joined Wendy’s in 2008 and has been part of several important product and market moves, including breakfast expansion and the brand’s launch in the U.K. She also brings strong academic depth, with an MBA from Northwestern Kellogg, a master’s in food science, and a bachelor’s degree in microbiology from the University of Illinois.
43. Younghee Lee — President & Chief Marketing Officer, Global Marketing Office, Samsung Electronics
Younghee Lee has been one of Samsung’s most influential brand architects for years, serving as President and Chief Marketing Officer of the Global Marketing Office at one of the world’s most important consumer technology companies. Her leadership helped push Samsung toward more customer-oriented, segmented, and globally coherent marketing, making the brand feel more unified across its vast product ecosystem. Lee also has strong academic credentials, including graduate study at Northwestern University’s Medill School. Her importance lies in showing how marketing at Samsung is not a support function but a central strategic engine behind the company’s worldwide consumer identity.
44. Allison Stransky — Chief Marketing Officer, Samsung Electronics America
Allison Stransky leads marketing at Samsung Electronics America during a period when AI, connected devices, and ecosystem storytelling are reshaping consumer technology. Her role is to make Samsung’s broad portfolio feel intuitive, useful, and desirable as a connected-life platform rather than a collection of separate devices. She has also become a visible public voice for the brand’s education, community-impact, and AI-literacy initiatives, especially through Samsung’s long-running STEM programs. That mix of commercial and purpose-led work makes her role especially relevant in the current market, where technology brands are expected to explain innovation while also building broader trust and relevance.
45. Janda Lukin — Former SVP & Chief Marketing Officer, Snacks, The Campbell’s Company; now EVP & Chief Growth Officer
Janda Lukin is better framed today as a former CMO who grew into a broader enterprise leadership role. She served as Chief Marketing Officer for Campbell’s Snacks from 2019 until 2025, when the company elevated her to Executive Vice President and Chief Growth Officer. That move reflected the commercial weight of her work: she helped increase brand relevance, accelerate innovation, and build stronger growth capabilities across the snacks portfolio. Lukin joined Campbell’s in 2016 and holds an MBA from Vanderbilt University and a BA from the University of Virginia. Her progression is a strong example of how marketing leadership increasingly becomes a pathway to company-wide growth strategy.
46. Lin-Hua Wu — Senior Vice President & Chief Communications and Marketing Officer, General Motors
Lin-Hua Wu was appointed Senior Vice President and Chief Communications and Marketing Officer at General Motors in November 2025, unifying two critical functions at a moment of major industry transformation. She now leads the teams responsible for GM’s overall brand and reputation and for aligning strategy across owned, earned, and paid media. Wu brings strong technology and communications depth from prior roles at Google, Dropbox, and Square, along with a bachelor’s degree in international relations and a law degree from Stanford. Her role matters because in today’s automotive market, trust, innovation, and public narrative are inseparable from the commercial brand itself.
47. Gayatri Vasudeva Yadav — Group Chief Marketing Officer & EVP Strategic Initiatives, Reliance Industries
Gayatri Vasudeva Yadav became Group Chief Marketing Officer and EVP of Strategic Initiatives at Reliance Industries in February 2025, taking on one of the largest marketing mandates in Indian business. Her role places her close to the Chairman’s Office and at the center of efforts to deepen innovation, strengthen brand impact, and sharpen customer-centric thinking across a sprawling conglomerate. Yadav holds an MBA from IIM Calcutta and has built a career across consumer goods, media, and investment ecosystems, including leadership experience at Procter & Gamble, General Mills India, Star India, and Peak XV Partners. Few female marketers operate with comparable institutional scale and influence.
48. Emma Chalwin — Chief Marketing Officer, Workday
Emma Chalwin joined Workday as Chief Marketing Officer in July 2023 after leading field marketing at Salesforce, where she managed go-to-market strategy, messaging, and demand generation at a global scale. At Workday, she oversees the global marketing organization and is responsible for strengthening the brand while driving customer demand as the company grows deeper into enterprise AI and finance-and-HR cloud transformation. Chalwin holds a bachelor’s degree in European Business Studies and is also a Marketing Academy Fellow, adding both formal training and peer-recognized leadership credibility to her profile. Her style is especially well-suited to enterprise technology because it combines commercial rigor with a distinctly human-centered voice.
49. Leslie Berland — Executive Vice President & Chief Marketing Officer, Verizon
Leslie Berland has led Verizon’s global marketing strategy since January 2024, overseeing brand identity, creative, consumer insights, media, experiential work, and strategic partnerships. She brought to Verizon more than two decades of experience across some of the world’s best-known brands, including Peloton, Twitter, and American Express. Berland also holds a bachelor’s degree from Boston University’s College of Communication, and her industry recognition includes Forbes’ CMO Hall of Fame. At Verizon, she is responsible for shaping how a giant telecom brand stays emotionally relevant and strategically modern in a market defined by network strength, customer trust, and constant technological change.
50. Jessica Keeley-Carter — Chief Marketing Officer, Recorded Music, Warner Music Group
Jessica Keeley-Carter was promoted to Chief Marketing Officer for Recorded Music at Warner Music Group in October 2024 after rising through senior marketing roles inside the company. She joined Warner in 2019, became EVP in 2022, and most recently served as EVP of Global Marketing before stepping into the top recorded-music marketing role. Her job is to build worldwide marketing strategies that scale fandom while still giving room for local activation, which is exactly what modern music marketing demands. Keeley-Carter’s leadership reflects a strong contemporary truth about entertainment brands: audience passion has to be grown globally, but it still needs to land with local cultural precision.
Conclusion
The women featured in this list reflect how dramatically the CMO role has evolved. Across industries, today’s most influential marketing leaders are helping shape far more than advertising or communications. They are guiding brand strategy, customer engagement, digital transformation, innovation, reputation management, and growth at an enterprise scale. From technology platforms and financial institutions to beauty brands, media companies, airlines, restaurants, and consumer giants, these female CMOs demonstrate that modern marketing leadership is deeply tied to business performance and long-term competitive strength. Their careers also highlight the many paths into top marketing leadership, whether through brand building, commercial strategy, communications, customer experience, or broader growth roles.
Our Top 50 Female CMOs compilation celebrates women who are not only leading some of the world’s most recognized brands but also redefining what influence looks like in modern business. For professionals looking to build similar capabilities in brand strategy, growth leadership, customer insight, digital marketing, and executive decision-making, this list offers both inspiration and perspective. To continue learning, explore our compilation of CMO programs and marketing leadership courses designed to help current and aspiring leaders strengthen the skills needed to succeed at the highest levels of marketing.
