10 Best + Free Google Analytics Course & Training [2019 UPDATED]

Best Google Analytics Tutorial, Class, Course, Training & Certification Online

A team of 50+ global Digital Marketing experts have compiled this list of 10 Best Google Analytics Training, Tutorial, Course, Classes & Certification available online for 2019. This compilation includes free and paid learning resources that will help you excel at Google Analytics as well as pass Analytics certification exam. They are suitable for beginners, intermediate learners as well as experts.

 

10 Best + Free Google Analytics Training, Tutorial, Course & Certification Online [2018 UPDATED]

 

1. Google Analytics Certification – Become Analytics Certified (Udemy)

If you want to prove your analytical skills then Google analytics certification exam is one of the top choices for it. This course is specifically designed to arm you with the knowledge and training to pass the official examination. Go over the lectures, get a detailed overview of the question pattern, practice tests, and more. By the end of the classes, you will be ready to earn the certificate and enhance your resume.

 

Key USPs –

– Become certified within days with the crisp study content.

– Gain a professional understanding of the techniques and apply them.

– Advance your career by promoting your certificate on LinkedIn and other freelancing platforms.

– No prior experience is required for enrolment.

– 20 Lectures + 11 Articles + 2 Downloadable resources + 1 Practice Test

 

Duration: 2 hours

Rating: 4.5 out of 5

You can Sign up Here

 

Review : Passed! First attempt. Thank you for this course. I understand GA so much better now and I can’t believe I did this in a couple of days. It can be completed in a day but I used some additional time to make sure I understood all of the concepts presented. Great course!! – Cynthia Smith

 

2. Google Analytics For Beginners

If you want to learn how to use the Goole Analytics tool and have no idea where to start then this is the place for you. Primarily aimed at beginners this comprehensive series of lectures will help you to cover all the fundamental concepts from scratch. Begin by completing the necessary setup, loading demo data and analyzing it based on different filters. Along with this, you will learn to create real-time, audience, acquisition and behavioral reports and track marketing campaigns.

 

Key USPs-

– Get complete guidance on performing the required installations and configurations.

– No prerequisite is required to take this class.

– Document insights and make data-driven decisions to grow.

– Get hands-on experience with the demo account.

– Track the success of your marketing with campaign tagging.

– 3 Articles + 1 Downloadable resource + 27 Lectures + Full lifetime access

 

Duration: 2 hours

Rating: 4.4 out of 5

You can Sign up Here 

 

Review : Laser focused exactly on the essentials I needed to hit the ground running with Google Analytics, highly recommended. – Adolfo Foronda

 

 

3. Ultimate Google Analytics Cours + 50 Practical Examples (Udemy)

This certification is created with the aim to teach you Google Analytics as a tool and use the data efficiently to drive your business. Commence with the basic topics such as metric definition, how the measurement work, and move on to socio-demo data to website traffic evaluation, UTM parameters, internet site search, website speed optimization or segmentation. The course can be taken by individuals of any skill level.

 

Key USPs-

– Understand how the tool works, what data is there and find the business value in it.

– Explore the important reports and gain the ability to make the right data decisions.

– Explore complex analytical models and results easily with the help of 50 practical examples.

– 21 Lectures + 3 Downloadable resource + Full lifetime access

– Practice achieved knowledge with 100 quiz questions.

– The lessons have flexible deadlines and can be taken as per your convenience.

 

Duration: 4.5 hours

Rating: 4.5 out of 5

You can Sign up Here 

 

Review : The best Google Analytics course I’ve taken on Udemy for ANALYSIS. A lot of courses just cover DEFINITIONAL or fundamental things like the USER INTERFACE – which are important, but I think most people expect a bit more Analysis from an Analytics course. I was able to use the course materials to provide real value to paying customers. I’d pair this with another course that covers basics like installation, initial set up, etc. Great value overall and instructors responds quick! – Paul Ahmadzai

 

 

4. Free Google Analytics Training & Tutorials (Lynda – LinkedIn Learning)

This platform brings you over 450 choices to take your pick from and get started with Google Analytics. The lectures will walk you through SEO and other features from basic to advanced like web analysis about site traffic and user behavior. The training also has tips about marketing and search optimization to increase the right kind of traffic to your website. Some of the top choices are essential training, visualization, installation of the tracking tag.

 

Key USPs-

– The course guides you through the nuts and bolts of this tool and relevant concepts.

-The lectures include a detailed explanation of how to get started with the exercises and navigating through the interface.

– Exercises are available for online practice as well as for download.

– The option of ‘view offline’ allows you to attend classes without the internet and on the go.

– The training is divided into sections along with chapter quizzes.

-The complete course and study materials are available for free for the first thirty days after signing up.

– The viewers of this training include students, software developers, information technology consultants and many more.

 

Duration: Self-paced

Rating : 4.6 out of 5

You can Sign up Here

 

5. Google Analytics: Double Your Conversions With No Extra Cost

If you would like to improve your business and convert lookers into paying clients then this lesson will show you how to do that by using Google Analytics. Throughout the lessons, you will find out how to get more traffic to your websites and increase your conversions. You will also understand to apply the fewer known features of the tools and decipher all the relevant statistics that can seem confusing at first. By the end of the certification, you will be able to actively apply the newly acquired knowledge to take your business a notch higher.

 

Key USPs-

– Analyze marketing performance to maximize its effectiveness and optimize ROI.

– Build, manage and share custom reports with your team.

– Understand where the traffic comes from and how those users navigate between pages of your site.

– Reduce bounce rates using the top exit pages report.

– 43 Lectures + 1 Article + Full lifetime access

 

Duration: 4.5 hours

Rating: 4.5 out of 5

You can Sign up Here 

 

Review : It was a great course which gave insights to how to maximize productivity online. – George Joseph

 

 

6. Google Analytics for Marketing – Boost Sales & Lower Costs (Udemy)

It is a fact there are numerous marketers nowadays and it is important to be on the top of your game. So if you want to decrease your marketing costs and increase your sales by mastering this tool then this course might come in handy. Along the way, you will learn tips and tricks about paid advertising campaigns and how they fit into the big picture.

 

Key USPs-

– The beginner level lessons start with the fundamentals of the tool and show you how to navigate around.

– Perform advanced tracking and learn to avoid common mistakes.

– Work on case studies to understand how things are done in the real world.

– Learn to boost sales and use advanced tracking techniques.

– 26 Lectures + 2 Downloadable resources + 3 Articles + Full lifetime access

– Available at an affordable price on Udemy.

 

Duration: 2 hours

Rating: 4.6 out of 5

You can Sign up Here 

 

Review : Insightful, quick, and relatable. A good course for those who want to get a quick rundown of how Google analytics work. I liked how the instructors seemed to give personal advice from their own experiences and are very helpful on an individual basis. The lectures were also pretty short and snappy. -Jessica

 

 

7. Analytics Academy Courses (Google Analytics Academy)

Google offers a series of programs for individuals who want to jump-start a career in analytics or use the tools for organizations or business. Learn the basic features including how to create an account, implementing tracking code, analyze basic reports, set up goals and campaign tracking in the beginner course. Whereas the advanced classes talk about data collection, processing and configurations, and more complex analysis and tools. Additionally, there is an array of choices such as power users, Google Analytics 360, tag manager fundamentals and more.

 

Key USPs –

-No prior experience required to enroll in the program for beginners.

-Learn from world-renowned experts at Google and draw from their experiences.

-Get hands-on and apply the techniques covered in the classes.

– Make data-driven decisions and improve your performance.

– With flexible schedule, you can learn at your own pace.

 

Duration: Self-paced

Rating: 4.6 out of 5

You can Sign up Here

 

 

8. Google Analytics Certification : Get Certified in 2 Days (Udemy)

This training is meant for people who wish to clear the Google Analytics certification exam. In a quick 36 minute video lecture, Daragh Walsh will take you through all the important aspects that will help you gain a professional understanding of Analytics, effectively helping you cut down on the study time by 50%. The course has already been attended by 20,000+ students who have given it good ratings and reviews. You will also get to attempt a practice exam in this program.

 

Rating : 4.4 out of 5

You can Sign up Here

 

 

9. The Complete Digital Marketing Course – 12 Courses in 1

This comprehensive digital marketing program will help you learn various aspects of online marketing including Analytics, SEO, Social Media, Email Marketing, Adwords and much more. Created by Rob Percival and Daragh Walsh, the duo has taught this particular program to 150,000+ students globally! In 20 hours, there are close to 3 hours dedicated to GA where you will learn everything right from setting up goals, analyze demographic behavior, analyze geo report, figure out the best day and time to post things among a host of other important aspects. The course is available with multiple language subtitles and is regularly updated so you don’t miss out any new happenings in the domain.

 

Rating : 4.4 out of 5

You can Sign up Here

 

 

10. Google Tag Manager for Beginners+ (Challenges)

Julian Juenemann will teach you all about GTM and how to deploy marketing tracking using Google Tag Manager. More than 10,000 professionals have already attended this GTM class that spans across 2 hours and comes with full lifetime access. Julian will teach you to install GTM, deploy event tracking with GTM and also deep dive into all aspects of the tool. Regardless of whether you know GA or not, you can start off with this course and it will teach you everything around Google Tag Manager from scratch.

 

Rating : 4.4 out of 5

You can Sign up Here

 

 

Bonus Courses

 

11. Google Tag Manager (GTM) Training Course – From Zero to Hero

This very important course by Anil Batra will help you learn Google Tag Manager (GTM) including Google Analytics and event tracking. Anil will teach how you how to deploy various tags. The course includes details on fundamentals of Google Tag Manger, setting up GTM for GA, setting up external link tracking. The course will also teach you how to setup button click tracking, track JavaScript errors and using data layer in Google Tag Manager. This 1.5 hour tutorial is regularly updated and comes with a practice test as well.

 

Rating : 4.5 out of 5

You can Sign up Here

 

 

12. Google Analytics for Shopify / e-Commerce

This is a very interesting and useful program since it deals with helping you use GA with Shopify and e-commerce websites. Created by Adam Reed, this 2 hour program specifically focuses on identifying key areas you must focus on, identifying best performing demographics, identifying best day and time to post stuff and how to best optimize your campaign for maximum ROI. Adam is a pro when it comes to e-commerce and Shopify in particular and has built multiple 6 figure businesses in the past. He is the absolute best when it comes to demystifying everything right from e commerce to Shopify to dropshipping.

 

Rating : 4.6 out of 5

You can Sign up Here

 

 

13. Build Insightful Dashboards with Google Data Studio

In this course, Annabel Lyle will help you create powerful data visualizations using google analytics and google sheets. The author will teach you how to connect to a range of Data Sources (like Google Analytics, Google Sheets etc), customize a range of data visualisations (including scorecards, bar charts, area charts and more), develop re usable reports, develop advance visualizations and use dynamic date and dimension filters. This is a new course which is regularly getting updated and has received good reviews so far.

 

Rating : 4.4 out of 5

You can Sign up Here

 

 

13. Google Analytics for Ecommerce – Become a Shopify Master

Thomas Wiesner and Andrew Reed will teach you how to successfully set up your e-commerce venture with Shopify and teach you to use Google Analytics, Mailchimp as well as Facebook Advertising. You will understand how GA can help you improve your store and customer experience. This is a very detailed 5.5 hour course that is ideal for all those who wish to not just master GA, but understand the overall working of an ecommerce store. You also get 18 supplemental resources with this online program.

 

Rating : 4.6 out of 5

You can Sign up Here

 

 

So that was our list of Best Google Analytics and Google Tag Manager Tutorial, Course, Training, Classes & Certification available online for 2018. Hope these free courses help you excel at Google Analytics and GTM. Do have a look around to find many other courses around digital marketing and other domains. Wish you all the best ? Happy Learning!